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rPET tray made entirely from recycled trays revealed by Klöckner Pentaplast
Klöckner Pentaplast (kp) has released what is claimed to be the first food packaging tray composed entirely of recycled tray material, utilizing its Tray2Tray closed-loop initiative to recover PET waste. Tray2Tray involves the recovery of used food trays, which are then recycled back into more food trays. Through this system, kp aspires to establish a closed…
Walkers targets virgin plastic reduction with new paper outer bags
Walkers has announced the rollout of new paper outer bags for all Snack A Jacks multipacks, set to reduce the brand’s use of virgin plastic by 65 tonnes per year. The new packaging format will be available in the next month across Snack A Jacks’ Salt & Vinegar, Sour Cream & Chive and BBQ flavours. Apparently,…
What’s next for paper-based bottles?
Earlier this month, Paboco made an important announcement regarding its paper-based bottle products. The company has launched full-scale production and is aspiring to produce over 20 million fibre-based bottles by the end of 2025. Paboco’s CEO, Tim Silbermann, tells us more about this news, as well as shedding more light on the company’s recent acquisition by ALPLA,…
Moving the needle on reuseable packaging
If the packaging industry wants to make reusable packaging systems more mainstream and widely used, boosting efficiency is key. One company aiming to facilitate this is Sykell, whose ‘Circular ERP’ product has been designed to revolutionise how companies manage and judge the performance of reuse projects. We spoke with the company’s co-founder, Michael Kappler, to…
Ecover launches laundry capsules using upcycled material & recycled packaging
Washing and cleaning product brand Ecover has launched laundry capsules using upcycled rose petals and 90% recycled cardboard. Utilising upcycled rose petals and apricots, giving a second life to the by-products of these materials that would otherwise be discarded as waste to create two new laundry fragrances. The capsules are also the first Ecover product…
SoreThumbStudio designs packs for Surya Foods’ Trophi Greek food range
SoreThumbStudio has worked with Surya Foods to create the brand identity and packaging suite for Trophi Greek food range. The design brief was to build ‘consistent brand architecture’ across different packs formats and sizes, and a strong design language that would be instantly recognisable throughout a segmented customer experience, making it easier to shop across…
Cox & Co claims first flow wrap chocolate paper packaging
Single origin chocolate brand Cox & Co says it has created the first ever paper flow wrap chocolate packaging. This will allow the brand to phase out all plastics and give consumers a kerbside recyclable wrapping. Offering a 12-month minimum shelf life, Cox & Co’s new paper flow wrap solution could be a big step…
DS Smith works on plastic-free Oceans toilet tissue & kitchen towels
DS Smith has worked on new packaging for Oceans – one of the first UK manufacturers to offer plastic-free toilet tissue and kitchen towels. According to DS Smith, 1 in 4 (26%) online shoppers would stop ordering from a company if they experienced too much unnecessary packaging, and over a fifth (22%) would do the…
Free The Birds revamps packs for wellness products brand Magne B6
Free The Birds has designed new packs for wellness products brand Magne B6. Parent company Sanofi Consumer Healthcare sought a design solution which repositioned the product as a mental health wellness brand in key markets across Europe. Free The Birds was tasked with the transformation not only of the brand’s Magne B6 packaging, but also…
Smartfill technology: packageless retail solutions embrace the circular economy
Smartfill technology is emerging as a game-changer in the retail packaging space. Initiated by Smollan as an R&D project, and developed by digital transformation agency DY/DX as a solution for packageless retail, this technology is set to redefine how we think about packaging and its role in the circular economy. At its core, smartfill technology…
