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Ecover launches laundry capsules using upcycled material & recycled packaging

Washing and cleaning product brand Ecover has launched laundry capsules using upcycled rose petals and 90% recycled cardboard.

Utilising upcycled rose petals and apricots, giving a second life to the by-products of these materials that would otherwise be discarded as waste to create two new laundry fragrances.

The capsules are also the first Ecover product to be CarbonNeutral certified, excluding product use phase, in line with The CarbonNeutral Protocol.

Ecover’s Laundry Capsules come in packaging made from 90% recycled FSC-certified cardboard.

The capsule packaging format means users don’t have to worry about overdosing laundry detergent, reducing product wastage.

An Ecover spokesperson said: “Adding a product that is CarbonNeutral certified, excluding product use phase, by Climate Impact Partners is an important milestone on our journey of continuing to reduce our impact on the planet and offer consumers alternative cleaning options.”

Source:

https://www.packagingnews.co.uk/top-story/ecover-laundry-capsules-upcycled-material-recycled-packaging