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Amcor launches new platform for paper-based packaging

Global flexible packaging giant Amcor has launched a new platform of paper-based packaging products.

The AmFiber range appears to be a direct responses to the shift in demand away from plastic packaging – Amcor said it’s ‘consumer-centric and adaptable approach to innovation’ uses the materials ‘most suited to their needs’.

The first AmFiber product launch in 2022 will be a tailored solution to provide snacks and confectionery customers in Europe a recyclable package that delivers a high barrier from oxygen and moisture.

Amcor said it will gradually extend its new paper-based offerings into a wide variety of applications such as coffee, drink powders, seasoning and soups as well as into the Americas and Asia-Pacific regions.

AmFiber innovations will join other Amcor paper-based products introduced recently, including solutions for butter and margarine in Latin America, for cheese in Europe and for confectionery in Australia.

Ron Delia, Amcor chief executive, said: “Amcor’s long-term experience in paper and carton packaging was the basis for launching the AmFiber platform. Amcor has a proven history of delivering ground-breaking innovation to support our customers’ growth aspirations. This family of differentiated paper-based products builds on Amcor’s extensive track record across multiple materials and applications.”

Source:

https://www.packagingnews.co.uk/news/markets/food/amcor-launches-new-platform-paper-based-packaging