Budweiser has launched a limited edition can to commemorate England’s win in Euro 2022.

The ‘Home’ 440ml has been rebranded to celebrate the Lionesses’ victory in the tournament. Budweiser’s red can has been reimagined to celebrate the England flag in red and white, with the three lions taking centre stage. The brand’s creed, running across the top of the can, has also been updated as an ode to the England squad.

Jack Morris, senior brand manager at Budweiser said: “We couldn’t be prouder to be a long-term partner of the England team, and it’s incredible to see the inspiration they have given to women and girls across the nation. We’re continuing the celebrations with our limited edition ‘Home’ can, inviting fans to savour the taste of victory.”

Last month, England beat Germany 2-1 after extra time in the Euro 2022 final at Wembley.

Source:

https://www.packagingnews.co.uk/design/budweiser-celebrates-euro-2022-win-with-limited-edition-can

Paper maker James Cropper has supplied its FibreBlend Upcycled technology for Japanese beauty brand Shiseido.

Outer packaging for the skincare product Ulé has been created with James Cropper’s Rydal range, a white board made with 100% recycled fibres. The outer packaging includes black text printed on a nude matte background, while thin vertical lines have been created via debossing on the surface of the folding cartons, combined with embossing at the centre of the facing. Ulé also eliminated leaflets and inner carton components from its secondary packaging.

Tricia Hartmann, global packaging lead at James Cropper, said: “The strongest trends in the packaging industry, not just in the cosmetics and beauty industry, but across the board, is around the circular economy. This has been driven by growing awareness of the waste issue that continues to exist and consumer perception regarding packaging.   

  “When it comes to the beauty industry, brands are recognising that eco-friendly doesn’t compromise experience and as packaging experts, we can demonstrate that new, imaginative methods of packaging materials and concepts exist and can help them to deliver on their promise of greener approaches. 

“As demand for recyclable materials in packaging grows, natural materials are increasingly replacing plastics, and that’s exactly what Shiseido has done; we’re helping them to strengthen their environmentally-friendly credentials.” 

Source:

https://www.packagingnews.co.uk/design/japanese-beauty-brand-works-with-james-cropper-on-ule-packs

Convenience snack Epic Oats has recently launched a first-to-market range of three products.

Epic Oats launches granola topped porridge range packs

Convenience snack Epic Oats has recently launched a first-to-market range of three products.

Epic Oats has developed an innovative porridge pot range which has a separate granola topping in three flavours.

Epic Oats claims to use recyclable packaging and the only oat pot in the UK with all green traffic lights and one of the first to be 100% HFSS compliant. Epic Oats has a HFSS score of -1.

Source:

https://www.packagingnews.co.uk/design/new-packs/epic-oats-launches-granola-topped-porridge-range-packs

Berry Superfos is providing packaging for a new range of salty snacks and dried fruits from leading Danish bakery, snacks and confectionery supplier Nordthy.

Nordthy needed eye-catching packaging, with specific demands for the new pails when it came to design, including in-mould labelling and, the possibility for consumers to repurpose the pails at home.

Nordthy said it aims to phase out packaging labels to become more compliant with today’s need for waste separation, with different types of materials going into different waste streams.

The new packs’ logo and text are inserted straight onto the surface of the new pails, making labels redundant.

Berry Superfos was able to deliver non-standard colours from bright yellow to green, with the same colours adorning each pail from the handle to the base

Jesper Lukassen, head of marketing at Nordthy, said: “Even after the snacks have been eaten, the UniPak pails are still of value to consumers with great potential for multiple uses at home, such as food storage containers or even for holding nails and screws. When a pail is as good as this one, many consumers do not throw it in the trash; they clean it and use it again for other purposes. All in all, this packaging solution really appeals to consumers and this adds value to our products which is a very important aspect.”

Source:

https://www.packagingnews.co.uk/design/new-packs/berry-supplies-danish-snack-firm-with-multi-purpose-attractive-packs

Drinks brand KTea has switched its bottle supplier and chosen Beatson Clark’s new amber drinks bottle for its kombucha fermented tea.

“We were having problems with our bottle supplier in Germany, and we always preferred to use British packaging anyway,” said Kate Attieh, owner and founder of KTea. “We like the new Alpha bottle as the dark amber glass is good for preserving the kombucha and we really like the design too.

“The ROPP cap which screws off and screws back on is an advantage too, and it’s unusual for a bottle like this to have that sort of closure.

Lynn Sidebottom, sales and marketing director at Beatson Clark, said: “Our new Alpha drinks bottle is proving very popular with customers. It has a retro, apothecary-style design which is very appealing for drinks brands as it lends a premium look to their products,” said Lynn.

“It’s based on an Alpha Sirop pharmaceutical bottle normally used for medicines, but it’s tested to 3.0 bar which makes it suitable for carbonated or fermented drinks.”

Source:

https://www.packagingnews.co.uk/design/ktea-switches-to-beatson-clarks-alpha-drinks-bottle

UK – Smurfit Kappa, one of the leading paper-based packaging companies in the world, has registered with the Vegan Society scheme, becoming the first vegan-certified packaging company.

According to Smurfit Kappa, the certification was made possible thanks to the packaging company’s Markham Vale site in the United Kingdom.

Its vegan certified packaging products are produced using corrugated solutions, which are both vegan and environmentally friendly.

Mark Robinson, Senior Business Development Manager at Smurfit Kappa Markham Vale, said: “At Smurfit Kappa, we pride ourselves on providing innovative and sustainable packaging.

This accreditation will give reassurances to customers with a preference for vegan products that all components of our finished products are cruelty-freeand not from animal origin.”

Smurfit Kappa operates across 36 countries, with 48,000 employees. Its vegan-approved packaging options are suitable for products including fashion, cosmetics, confectionery, food and drinks.

Food packaging could contain potentially harmful chemicals

Meanwhile, there is rising concern over the presence of thousands of potentially harmful chemicals in food packaging, processing equipment, reusable containers, and kitchen utensils.

A study cited in Critical Reviews in Food, Science and Nutrition journal notes that food contact materials (FCMs) such as packaging could be “a source of hazardous chemicals migrating into foodstuffs”.

Assessing the potential implications of these substances on human health “requires a comprehensive identification of the chemicals they contain”, according to the journal.

The study revealed that only one-third of more than 3,000 so-called food contact chemicals (FCCs) were previously known to be used in the manufacture of food contact materials (FCMs) such as packaging.

Some 60% of the studies were centered on plastics, with 1,976 different chemicals detected, according to the journal, which has compiled the FCCmigex database, a directory of the FCCs.

“All FCCs in the database were investigated either for their presence in food contact materials or for their propensity to transfer into food under real-world conditions, thus making human exposure to these chemicals highly probable,” the scientists wrote.

The UK’s Food Standards Agency (FSA) responding to claims made by the report said: “Everything that could normally come into contact with food or drink must meet legal requirements on its chemical safety and suitability.

“None of the materials of the finished item can be dangerous to health, change food or drink in a detrimental way, or reduce its desirability by tainting it with an odd taste or smell, or alter its texture.”

Meanwhile, industry body FoodDrinkEurope said that it will need to look into this report before commenting on it directly.

It however sought to reassure consumers by reminding them that EU food-safety regulations are some of the highest – and most effective – in the world adding that the body will continue to investigate and mitigate any risks that are identified.

Source

AUSTRALIA – MOO Premium Foods, an Australian manufacturer of premium yogurt and dairy products, has announced its sustainability efforts of using plastic washed up on beaches and found in oceans in its tubs and lids.

The yogurt and dairy products company worked closely with Adelaide-based packaging converter TechnoPlas to develop the new sustainability focused packaging.

With the new innovation, MOO becomes the first company in Australia to use food-grade packaging that has been made from 100 percent reclaimed Ocean Bound Plastic.

Ocean Bound Plastic is the term used to describe all the plastic waste that has ended up in the ocean, as well as plastic rubbish found within 50km of a coastline that is not managed and at risk of ending up as marine debris.

MOO Premium Foods co-founder Mick Sanders said the idea for the yogurt tubs manufactured from 100 percent reclaimed Ocean Bound Plastic came from a barrage of questions he received from nine-year-olds at a primary school talk.

The discovery of a Malaysian company converting plastic collected from the ocean, beaches, and waterways into a food-grade plastic resin also became a game-changer for the entire industry.

That discovery sparked the idea of an opportunity to finally help clean up plastic pollution and make a real difference.

Sanders stated: “At the very least, we knew we’d be able to make a yogurt tub from a mix of new and reclaimed plastic, but we wanted to push the boundaries.

To finally see the resin and realize it could successfully be made into 100 percent reclaimed Ocean Bound Plastic tubs were fantastic.”

The change in packaging attracted the attention of major partners like Woolworth, which is partnering with MOO as part of its commitment to ‘growing greener’. 

According to Sanders, about 100 tonnes of plastic, which is the equivalent of 1.1 million plastic bottles will be removed from beaches, oceans, and waterways this year alone by MOO.

The collected plastic is then sorted, crushed, washed, and ‘melted’ down into resin, which then goes through a decontamination process that meets food-grade US FDA 21 CFR 177.1520 test compliance.

MOO imports the food-grade plastic resin (US FDA 21 CFR 177.1520 test compliant) and takes the products to the local manufacturer, TechnoPlas, to mold into the yogurt tubs and lids.

The company further noted that the tub, lid, and foil are 100 percent recycled and 100 percent recyclable and just need rinsing before being placed in curbside recycling bins for the process to start over again.

Source: