Hennessy has collaborated with Hip Hop artist Nas, unveiling a new, limited-edition bottle titled ‘HenNassy’ to mark Hip Hop 50, taking place in New York on 11 August.
Hip Hop 50 is celebration of the 50th anniversary of Hip Hop in 2023, featuring original series, films & experiences.
The Hennessy Hip Hop 50 Limited Edition Bottle will be showcased through a film, narrated by Nas, creating anticipation for what is to come.
The design has black & white images and typography, giving a raw feel the packaging.
Hennessy said the bottle is a “symbol of the mindset, lifestyle, and culture of Hip Hop”, and the inspiration behind ‘Rep Yours,’ a new movement to give fans and creators across the globe a chance to ‘rep’ where they’re from.
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