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Coca-Cola reveals first paper bottle prototype

In partnership with Paboco and the three other companies in the Paboco Pioneer Community, Coca-Cola has revealed a first-generation prototype of its paper bottle.

The company has not yet realised its ultimate goal of creating a 100% paper-based bottle, as the structure of the prototype consists of a paper shell with a plastic closure and a plastic liner inside.

While the plastic used is 100% recycled and can be recycled again after use, the company aims to eventually create a paper bottle that can be recycled like any paper. Coca-Cola says that the next step is to find a solution to create a bottle without the plastic liner.

“Our vision is to create a paper bottle that can be recycled like any other type of paper, and this prototype is the first step on the way to achieving this. A paper bottle opens up a whole new world of packaging possibilities, and we are convinced that paper packaging has a role to play in the future,” says Stijn Franssen, EMEA R&D packaging innovation manager at Coca-Cola, who is working on the project.

Just like other types of packaging, a paper bottle of the future must adhere to the same high safety and quality standards for food and drink packaging that currently apply. Stijn and this team are putting the bottle through testing in a lab to see how it performs in the refrigerator, how strong it is, and how well it protects the beverage inside.

“We also reflect on how our consumers will react to this paper bottle. Topics like when and where it could be sold and how it can be recycled are all considered. The bottle must be explored from every perspective to ensure that we make the bottle the best it can be,” concludes Stijn.

https://packagingeurope.com/coca-cola-reveals-first-paper-bottle-prototype/

Plastic Free World Conference & Expo

A Fully Virtual Event To Discuss Material Innovations, Technologies & Circular Economy Solutions To Create A World FREE From Waste Plastic

Due to the ongoing complexity of the global health emergency, and after consulting with our exhibitors, speakers, and advisory board members, it has been decided that Plastic Free World Conference & Expo Europe and Plastic Free World Conference & Expo North America will join forces to create the world’s first fully virtual event to connect businesses, manufacturers, materials experts, governments, NGO’s, recyclers, and the plastic industry to discuss solutions to help create a world free from plastic waste.

Plastic Free World Virtual Summit 2020 will take place live on November 9-10, and on-demand for 30 days, with over 200 expert speakers and individual presentations, more than 25 panel discussions, a fully interactive exhibition, 5 individual conference tracks, and dedicated networking sessions allowing more people than ever from all corners of the world to share the latest in-depth industry knowledge to help the world tackle the rising issue of waste plastic in the environment.

With ever-evolving regulations on single-use plastics and increasing global urgency to find new solutions that will address the global plastic waste challenge, we are delighted to still be able to offer the opportunity to connect and exchange the latest innovations on our virtual platform in 2020 and we look forward to welcoming you all to our live events in the future when conditions allow.

Register on the link below

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