Category: News & Updates

SoreThumbStudio has worked with Surya Foods to create the brand identity and packaging suite for Trophi Greek food range. The design brief was to build ‘consistent brand architecture’ across different packs formats and sizes, and a strong design language that would be instantly recognisable throughout a segmented customer experience, making it easier to shop across…

Single origin chocolate brand Cox & Co says it has created the first ever paper flow wrap chocolate packaging. This will allow the brand to phase out all plastics and give consumers a kerbside recyclable wrapping. Offering a 12-month minimum shelf life, Cox & Co’s new paper flow wrap solution could be a big step…

DS Smith has worked on new packaging for Oceans – one of the first UK manufacturers to offer plastic-free toilet tissue and kitchen towels. According to DS Smith, 1 in 4 (26%) online shoppers would stop ordering from a company if they experienced too much unnecessary packaging, and over a fifth (22%) would do the…

Free The Birds has designed new packs for wellness products brand Magne B6. Parent company Sanofi Consumer Healthcare sought a design solution which repositioned the product as a mental health wellness brand in key markets across Europe. Free The Birds was tasked with the transformation not only of the brand’s Magne B6 packaging, but also…

Smartfill technology is emerging as a game-changer in the retail packaging space. Initiated by Smollan as an R&D project, and developed by digital transformation agency DY/DX as a solution for packageless retail, this technology is set to redefine how we think about packaging and its role in the circular economy. At its core, smartfill technology…

SOUTH AFRICA – Heineken has committed R2.3 billion (US$119.58M) to its returnable bottle program in South Africa, more than doubling its share of returnable glass beer bottles, in line with its global ambition to achieve a 65 percent returnable glass bottle rate.   This move aligns with Heineken’s broader goal of achieving net-zero carbon by…

SOUTH AFRICA – Leading metal crown manufacturer, Coleus Packaging, is set to ramp up production in 2024, with plans to manufacture between seven and eight billion metal crown closures for bottling companies, breweries, and beverage industry players across South Africa and the continent.  This expansion comes following Coleus Packaging’s investment of R40 million (US$2.11M) in…

Despite residing outside of the EU, the UK glass manufacturing industry is facing a range of challenges as the European Union prepares to implement the new Packaging and Packaging Waste Regulation (PPWR). Equally, there are also lots of opportunities, with the introduction of this policy having potential to reduce the environmental impact of packaging materials…

70cl aluminium bottles of Diageo’s Baileys Original Irish Cream liqueur – said to be five times lighter than the glass alternative and facilitate a 44% carbon reduction – will soon be available to international travellers at select airports. Compared to the 454g weight of the 70cl glass bottle, the aluminium alternative is measured at 85g. Its bottle neck…

The British Crisp Co. claims to have released the ‘first’ fully kerbside-recyclable paper crisp packet in the UK, intended to counteract eight billion annual crisp packets ending up in landfill or incineration Aquapak’s Hydropol polymer – a solution reported to be recyclable, repulpable, compostable in marine environments, and compatible with anaerobic digestion – has been used…